Wednesday, 05. January 2022.
Here you can see the webcast with the digital press conference and the innovation highlights.
BMW Group showcases digital innovations from today to the far future, which focus on human-centered digital interactions. Highlights include the world premiere of the BMW iX M60, collaborations with world-renowned artists, the first-ever demonstration of a technology that changes a vehicle's exterior colour and the in-car entertainment experience of the future. (more)